NIVEA – EMBRACE LIFE AT FULL SPEED – Ade & Gus – Senior Creative Team

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EMBRACE LIFE AT FULL SPEED

What would you do with 72 hours to try it all?
We teamed up with Real Madrid to test the limits of the new Nivea Men Black & White deodorant, and created a TV ad that packed an impressive three days worth of action into as little as 40 seconds.

The players embraced every. single. moment. Trainings, photoshoots, meeting fans, dominating the pitch, you name it, they did it. The fast-paced TVC was accompanied by OOH, digital, and social ads.

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Credits:

Agency: Publicis One Touch. Hamburg
Role: Concepting, film and print shoots oversight, digital and social creative production.
CD: Thiago Di Geronimo

Selected Works

QATAR AIRWAYS - AI ADVENTURESocial, Influencers

NIVEA - SKIN COMPLIMENTSIntegrated

NIVEA - EMBRACE LIFE AT FULL SPEEDIntegrated

ARIEL - BEAT EVERY STAINSocial, Activation, Influencers

HYUNDAI - FORWARD THINKING DRAMATV Sponsorships

HEINEKEN - NEW 0.0 OPEN TO ALLTVC, Social

Adidas - myNeolabelSocial, Digital

WWF - BEARFLIXDigital, Social

NIKE - Nike For Real?Social, Game

MIRO - IT’S A MIROCLEIntegrated

SWATCH - SWATCH THISSocial, Influencers

LINKEDIN - EXPLAINEDSocial, Digital

LFC - This Means MorePrint

Hyundai - Quietly BrilliantPress, Radio

PUMA - THE /99 COLLECTIONActivation Pitch