EMBRACE LIFE AT FULL SPEED 

What would you do with 72 hours to try it all?
We teamed up with Real Madrid to test the limits of the new Nivea Men Black & White deodorant, and created a TV ad that packed an impressive three days worth of action into as little as 40 seconds. 

The players embraced every. single. moment. Trainings, photoshoots, meeting fans, dominating the pitch, you name it, they did it. The fast-paced TVC was accompanied by OOH, digital, and social ads.

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Credits: 

Agency: Publicis One Touch. Hamburg
Role: Concepting, film and print shoots oversight, digital and social creative production.
CD: Thiago Di Geronimo

Selected Works